Article marketing has become the primary marketing vehicle for many
online businessmen. It’s simple, it’s effective and it’s free.
But article submission these days is prone to some costly mistakes, that, when committed, would mean failure for your article marketing campaign.
But article submission these days is prone to some costly mistakes, that, when committed, would mean failure for your article marketing campaign.
These mistakes are born from simple things that people take for granted, and they can, in fact, be easily remedied.
What are these mistakes? Here are the 6 most commonly committed ones:
What are these mistakes? Here are the 6 most commonly committed ones:
1. Submitting articles which you have
used as content for your website. This can be fatal. The search engines
can consider your content as a duplicate, and such a page where they can
be found may be de-indexed. Additionally, you’d want nothing but unique
content for your own website, since content generates traffic and you
will need to provide something that people are looking for which they
cannot find anywhere else.
2. Submitting the same article to the
same directory more than once. Most article directories frown on this
practice. Though this tactic escapes non-automated systems of most
article directories, the repercussions, when caught, could be
disastrous. Your account may be banned by the article directories you
have submitted to.
3. Submitting the same article to many
directories at once. This is the practice of many people, but it’s
wrong. The search engines will notice the sudden spike in your number of
back links, and its spiders will categorize the same as dubious. Your
page rank may not even benefit from the said back links, if ever such is
the case. You need to submit your articles nice and slow. 5 article
directories per 2 days will be a safe and convenient approach. Remember,
most of your back links will not come from the article directories
themselves. Rather, they will come from the webmasters who will pick up
your article for online publication. Taking things slow will serve this
end.
4. Trusting automated article
distribution software programs. There are a lot of software programs
promising a solution to the rather tedious requirement of having to
submit your articles to many directories. Sadly, most of these programs
do not serve their purpose well, the reason being is that article
directories often change their systems to dissuade the usage of such
programs. For the many article directories in the World Wide Web,
article submission programs pose a lot of potentials for abuse which
will be detrimental to their own businesses. Hence, there is no standard
article distribution software that is built to last. Manual submission
of your articles is still the best. If you feel that this is too
laborious a task for you, you can always subscribe to manual submission
services that are widely available in the market today. Or you can get a
freelancer to do the task for you.
5. Submitting unmodified PLR articles.
With the sheer amount of membership sites and offers of PLR packages
these days, it’s tempting to submit them as they are. This will be a
costly mistake. Article directories consider this a big no-no as it
compromises the integrity of their own services and promotes the
submission of duplicate articles which will just spam their inventories.
6. Submitting articles that are filled
with affiliate links. Most article directories explicitly state that
affiliate links should not be included anywhere within the article. The
worst thing that can happen to their directories is that they’ll become
one glorified classified ads site. Once an affiliate link is detected,
the article will almost, always be rejected. If you have to include an
affiliate link, make sure to host it in your own website, then include
the URL of your website in your articles.
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